15+ years of experience designing and developing user-centered digital/print campaigns from initial idea to a final, polished deliverable. 7 of them in New York. If you can make it here, you'll make it anywhere, they say. Used to critical deadlines and handling client interaction thanks to my experience in both: in-house agencies and external agencies, as well as several years of freelancing.Fluent in English and Spanish and used to work on multicultural projects.Dual Citizenship (EU+US) and eligible to work across Europe and the US.
Having worked together with copywriters and front-end developers.
I really enjoy teamwork and how it enriches every project.
I'm willing to share and collaborate. I'm curious and motivated, with a fast capacity to adapt and I strive to learn.
Last one: figure drawing in pencil. Mediocre level and going up. Trying to kickstart creativity without a computer once in a while.
I really like jokes and being a part of a friendly work environment. As a Spaniard, I'm always up for some dark, surreal humor and sarcasm.
As part of the Amazon's Brand Innovation Lab, I developed custom solutions, one-of-a-kind campaigns, and activations for the largest global advertisers reaching millions of Amazon customers across the UK, Germany, France, Italy, and Spain with both digital and offline channels.
Among my responsibilities included taking ownership of every project I worked on, from the early stages like leading the brainstorming sessions to pitch to the clients, then developing and delivering the creative strategy and campaign
In order to achieve the best result, I always tried to go above and beyond to manage every dependency and assemble every team involved, either internal or external.
I conceptualized, pitched and designed integrated content across all marketing channels from digital, social media, paid media, mobile, UX/UI but also offline and print for the #1 US medical aesthetic skin care, SkinCeuticals.
Key role in the production of advertising strategy, content creation, developing rich digital Ads, in both languages: English and Spanish, for the NBC and Telemundo Owned Stations.
I worked on different assignments of Graphic Design, Art Direction and creation of web, print, and multimedia projects for clients such as DirecTV or Heartbeat Ideas (Publicis).
Telva is Spain's leading high-end fashion magazine, ahead of Vogue and Elle. Redesigning the site, developing special publications such as Fashion Weeks, or creating images for the homepage and newsletter were among my duties.
Led a studio of eight designers. Working closely with other departments, or externals like photographers, stylists, or producers both on and outside set
Designed print, digital, and web campaigns for a variety of blue-chip clients, including Bourjois, Make Up Forever, and Loewe.
Conceptualization, development, and implementation of ad campaigns for print or web media. Worked with clients such as P&G, Toyota, and M&M's.
Designed and delivered large-sized prints such as billboards, advertising canvases, and merchandising. Working closely with printing companies.